Maja Gojtowska, an advocate for treating employees at least as well as customers, has been advising and supporting companies in image building and communication for over 15 years. As a certified Design Thinking moderator, she specializes in internal communication and employer branding actions within HR. She has co-created and implemented several campaigns in external, internal, and employer branding communication. Maja conducts strategic training and workshops for companies, sharing her knowledge and experience in a practical way.
She is the author of the popular blog and has published two books: “Candidate experience. Still a candidate or already a client?” and “Employee onboarding. To ensure the beginning is not the end” in October 2023.
In February 2022, she was recognized by Forbes Women editorial team as a LinkedIn Champion.
Examples of speech topics:
- Managing Candidate Experience: How to Transform Recruitment in Your Company? – Approaching candidate experience as an element of employer branding strategy.
- Effective Employee Onboarding: Ensuring the Beginning is Not the End – Best practices and strategies for introducing new employees.
- Employer Branding in Practice: Building the Employer Brand from Scratch – Creating cohesive and effective employer branding strategies.
- Design Thinking in HR: Innovative Approaches to Talent Management – Utilizing Design Thinking methodology to solve HR problems.
- Internal Communication as the Key to Employee Engagement – Strategies and tools for effective internal communication within organizations.
Maja Gojtowska, with her specializations and extensive experience, is an inspiring speaker who captivates a broad audience by sharing practical tips and innovative solutions in the fields of HR and employer branding.