Primespeakers - Agencja Mówców | Monika Czaplicka
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    Monika Czaplicka

    expert in crisis management in social media

    Monika Czaplicka has been an expert in the online industry since 2006. She specializes in crisis management, hate speech, and reputation management in social media, as well as social selling and communication. She is the founder and head of the social media agency Wobuzz.

    Experience: Monika runs the popular blog and gained recognition for projects such as “Crises in Social Media Erupt on Weekends” and “Don’t Read? I Won’t Go to Bed with You.”
    Publications: Author of the bestseller “Crisis Management in Social Media” and co-author of “E-business Bible II,” which won a literary Oscar.
    Speaking engagements: Frequently speaks at numerous industry conferences and events, where she has been awarded as the best speaker.
    Mentoring and judging: Monika is a mentor for startups and a juror in competitions. She was nominated for the title of Influencer of the Year in 2018.
    Client portfolio: She has worked with brands such as PZU, Empik, Avon, TVN, Medicover, Łazienki Królewskie, Universal Music Poland, BGŻ BNP Paribas, Provident, Capgemini, and the Chancellery of the Prime Minister of Poland.

    Examples of speech topics:

    • Increasing Sales through Social Media:

    Creating social media communication strategies.
    Building effective profiles and sales funnels.
    Training teams on using social media.

    • Facebook and Instagram advertising:

    Setting up advertising campaigns.
    Optimizing ads for maximum sales conversion.

    • Crisis management:

    Rapid response to social media crises.
    Building online reputation management strategies.

    Monika is known as the “Crisis Bride” for her expertise in crisis management and social media communication. She gained popularity through projects such as “Don’t Read? I Won’t Go to Bed with You” and books like “Crises in Social Media Erupt on Weekends” and “Seduce the Customer – Social Media Marketing.” She is also a co-author of “E-business Bible II.” With her knowledge and experience, Monika helps companies increase sales, build a strong presence on social media, and effectively manage crises.