Wojciech Ławniczak

Advisor, service designer, strategist with 20 years of experience. Focused on strategic development projects related mainly to service management based on innovation and design both for private and public sector. One of the pioneers of Design Thinking and Service Design movement in Poland.

Unique know-how

  1. Innovations in services, commerce, transportation, real estate
  2. Strategies and business models
  3. Service design / Design thinking
  4. Service innovation and business models (Asia)
  5. The future of services, signals of change
  6. Geostrategy, supply chains


  • Consulting
  • Strategy and Management
  • Innovation
  • Change management

Language:Polish & english

Wojciech also gives speeches in German.

Entrepreneur and investor. Co-founder of Very Human Services – strategic design & research consultancy, the co-founder of Service Design Poland – first service innovation think-tank in Poland.   MBA lecturer, speaker and at many numerous events in Poland and abroad (Tbilisi, Tel-Aviv, Munich, Berlin, Warsaw, Stockholm). Co-author of the „Service Design in Polish”, number of articles, studies and analytical reports on services and solutions for both governmental, non-governmental organizations and SME.

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