In the online industry since 2006. Created her own social media agency called Wobuzz. Blogger at czaplicka.eu, administrator of a well-known Polish fan page “Crises erupt in social media during weekends” (Kryzysy w social mediach wybuchają w weekendy). She specializes in crises and taking care of reputation, as well as social selling and communication. Her debut book “Managing the crisis in social media” was reprinted a few months after its publication and became a bestseller. One of the authors of the second volume of the “E-business Bible” (awarded with the book Oscar), author of ebooks (about customer service or “215 ideas for posts…”). She is often a speaker at many events and industry conferences (where she is also awarded as the best speaker). Mentor of startups, juror of competitions. Nominated for the title of Influencer of the year 2018. Her portfolio includes such brands as PZU, Empik, Avon, TVN, Medicover, Łazienki Królewskie, Universal Music Polska, BGŻ BNP Paribas, Capgemini or KRPM.
Język wystąpienia
